Amazon: Alexa Runs on Nova, Not Anthropic
Amazon clarifies that its proprietary AI model, Nova, powers the vast majority of Alexa's interactions, despite its investment in Anthropic. Alexa+ utilizes a hybrid approach, switching between models for optimal performance, but Nova remains central. This underscores Amazon's commitment to in-house AI development, data privacy, and a consistent user experience, while still leveraging external partnerships strategically.